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Sardina Postira

Plizio editorial teamUpdated: Jun 2026Data Sources

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Sardina Postira on the island of Brač is a leading Croatian enterprise in the fishing and fish processing industry, boasting a tradition of over 100 years. Founded in 1907, the company has transformed from a small cannery into a modern industrial giant that manages the entire production chain, from its own fishing fleet to the final retail product. In 2013, a new, state-of-the-art factory covering over 12,000 square meters was opened in Postira, ranking among the most advanced facilities in the Mediterranean. Sardina produces a wide range of items, including canned fish, pâtés, and frozen or fresh fish, with a strong commitment to the sustainable use of marine resources. A significant part of its operations involves aquaculture, particularly the farming of Atlantic bluefin tuna and European seabass. The company exports over 70% of its production to demanding global markets, including Japan, the USA, and the EU. As the largest employer on Brač, Sardina is crucial for the social stability and economic vitality of the local island community. Continuous innovation in packaging and product design ensures its strong competitive standing in the global food market.

Location: Croatia
Nearby: Supetar (6 km)

Best time to visit & climate

The most pleasant time to visit is Jun, Jul, Sep.

	Jan	Feb	Mar	Apr	May	Jun	Jul	Aug	Sep	Oct	Nov	Dec
Avg °C	7	7	10	13	18	22	25	25	21	17	13	8
Rain mm	91	89	78	65	57	51	29	41	90	88	126	116

📋 Practical info

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What is this place?

Situated on the scenic island of Brač, this modern factory is a powerhouse in regional fish processing and advanced mariculture. It acts as an incredibly vital employer for the local island community and sustains the long-standing Dalmatian tradition of harvesting the Adriatic Sea.

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Visiting

Access directly onto the active processing floors is usually restricted to maintain impeccable food safety and hygiene protocols. Nevertheless, travelers can often view the exterior of the contemporary facility and perhaps observe the bustling maritime logistics near the adjacent docking areas.

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Where to view it

The facility is best viewed from the coastal paths or local public roads surrounding the town of Postira. Watching from a slight distance allows visitors to appreciate the factory's modern integration into the rugged island coastline and observe incoming fishing vessels delivering their fresh catch.

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Local products

Canned fish, especially premium Adriatic sardines, are the proud flagship products generated by this facility. You can readily purchase these authentic local delicacies in almost any supermarket or specialty grocery shop across Brač island and the entire Dalmatian coast.

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Active season

The factory operates consistently throughout the year, but activity is particularly noticeable during the core fishing seasons when vessels return with large daily catches. Weekdays usually present the most dynamic scenes of seafood unloading and intensive processing inside the plant.

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Nearby

While in Postira, it is highly recommended to explore the pristine local beaches and enjoy the relaxed, authentic island atmosphere. You can seamlessly combine this maritime industrial observation with a trip to the iconic Zlatni Rat beach or a tasting tour of local Brač olive oil and wine.

Geography

Coordinates

43.37600, 16.63100

Facts

Founded in 1907 in Postira on the island of Brač.
The new factory was opened in 2013 following a €25 million investment.
The company operates its own fishing fleet with modern vessels.
It exports high-quality tuna directly to the Japanese market.
The famous 'Adriatic Queen' brand is the company's flagship line.
It provides direct employment for more than 300 people on the island.

Explore nearby

Notable places around

📍Splitska2 km · WExplore →

📍Škrip3 km · SWExplore →

Supetar6 km · WExplore →

📍Nerežišća7 km · SWExplore →

📍Dugi Rat8 km · NExplore →

📍Pražnica8 km · SEExplore →

📍Pučišća9 km · EExplore →

Vidova Gora9 km · SExplore →

Route planner — Car & Motorhome

Where do you start? We build the route here, with stops and country notes along the way.

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Overnight stops

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Only stops with (optional): 💧 Water ♻️ Disposal 🔌 Power 🚻 Toilets 🚿 Shower

Sights in the town Sardina Postira (1)

Lovrecina 🎡 recreation

A beach known for its sandy shores near Postira on Brač island.

Sights nearby

Frequently asked questions

Where is the Sardina factory located?

It is located in Postira on the island of Brač.

What does Sardina Postira produce?

The company produces canned fish, pates, and fish oil.

Can tourists visit the factory?

Access to the production area is restricted, but there are local outlets.

How important is the factory for the island of Brač?

It is one of the most significant employers and economic factors on the island.

When was the new facility in Postira opened?

The state-of-the-art new factory facility was put into operation in 2013.

Sardina Postira: where is it located?

Sardina Postira is located in Croatia.

Sardina Postira: when is the best time to visit?

The most pleasant time to visit is Jun, Jul, Sep.

Sardina Postira: why is it worth visiting?

Sardina Postira on the island of Brač is a leading Croatian enterprise in the fishing and fish processing industry, boasting a tradition of over 100 years.

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