Plizio Visual Lab

Mitoyo

Plizio editorial teamUpdated: Jun 2026Data Sources

City

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Practical info — Mitoyo

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🌤 Weather — 5 days

📍 Nearby

Sights nearby

💡 Tips

Visit Chichibugahama Beach during low tide at sunset for the first-rate 'mirror of the heavens' reflection photos.
Rent an e-bike near the beach to explore the scenic coastline of the Nio area at your own pace.
Drive up to Mt. Shiude (Shiudeyama) for what is widely considered the best view of the Seto Inland Sea islands.
Visit Flower Park Urashima in May to see an impressive field of marguerites blooming right against the blue sea.
Take a 15-minute ferry to Awashima Island, a tranquil 'art island' with no convenience stores and a very slow pace.

🍽 Food

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Susaki Grocery Store

A legendary, no-frills udon spot; buy your noodles, add a raw egg and soy sauce, and enjoy them outside.

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Bake Studio Okazaki

A popular gourmet burger and sandwich shop located right by Chichibugahama beach.

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Annfarm

A characterful farm shop and cafe specializing in desserts made from locally grown passion fruit and mangoes.

🛍 Shopping · 🧘 Quiet spots

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Chichibugahama Port

A collection of small shops near the beach offering local craft beers, sea salt products, and beach-themed gifts.

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Sanuki Kagari Temari

Traditional embroidered thread balls, a specialty of the region, can be found in local gift and craft shops.

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Mt. Shiude (Shiudeyama)

Outside of the busy cherry blossom season, this mountain features quiet trails and striking 360-degree sea views.

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Awashima Island

A nearly car-free island that hosted the Setouchi Triennale, well-suited for a slow day of art and solitude.

Mitoyo is a pretty city in western Kagawa Prefecture that has gained international fame in recent years for its spectacular coastal landscapes. The absolute highlight is Chichibugahama Beach (父母ヶ浜海水浴場). This one-kilometer-long beach is known for its tide pools that, at low tide and when there is no wind, reflect the sky perfectly like a mirror, earning it the nickname 'Salar de Uyuni of Japan'. Photographers gather especially during the golden hour at sunset to capture the magical light reflections. Beyond the famous mirror effect, the Takuma Peninsula in Mitoyo features beautiful views of the many small islands in the Seto Inland Sea. The area is rich in nature and gives excellent hiking trails, such as the climb to Mount Shiude, which is particularly spectacular during cherry blossom season. The city is also a center of agriculture, known for its olives, citrus fruits, and high-quality local green tea. Mitoyo's cultural side is shown in local legends, such as that of Urashima Taro, which is closely linked to the peninsula. Culinary-wise, visitors should try the freshly caught seafood and local variations of Udon noodles. Travel is straightforward via the JR Yosan Line. Mitoyo is the good place for travelers seeking a mix of modern social media aesthetics and traditional Japanese natural beauty. A visit to Chichibugahama Beach remains an unforgettable experience that perfectly embodies the peace and beauty of the Japanese coast.